The importance of strong connectivity for your business. Every modern business needs to have strong connectivity to communicate effectively with customers and employees. It is key to the day-to-day running of most programs, and determines how well you can deliver your service.
This connectivity is also growing in importance, as the “always connected” mentality takes over and customer expectations continue to rise. The modern consumer no longer passes 9 to 5 business hours and wants to be able to communicate and engage with a business anytime, anywhere, and they hope you can adapt to this.
Reasonably, connectivity defines dissimilar things to diverse businesses and the whole thing from hardware to software to network substructure and business procedures will have something to do with:
The type of connectivity you will need to test your business plans in the future.
Consumers are tech savvy and want businesses to keep up. So whether you are a local store or a multinational online, the expectation of your connectivity will not be much different.
Times of change
Not so long ago, the minimum requirement was a good website and being able to be contacted by phone and email.
The growth of mobile technology means that “opening hours” are 24/7 and the idea that someone must be in the office to respond to requests or complaints is no longer realistic.
Managing that level of expectation starts with the hardware, software, cloud applications, and mobile applications required by the customer, but goes beyond that to touch almost every element of the business.
Modern businesses drive sales with inbound marketing and engage with rich, high-definition content. They live their brand values publicly through social media and use channels like Twitter to celebrate the best and turn off the worst of what is happening.All of this is built on a network infrastructure that can support it, and as connectivity demands increase, even small businesses are finding they have substantial bandwidth requirements. For some, standard broadband of Tm Unifi package already feels like a limitation and they are realizing that they need to review their software licenses to facilitate expansion, making the widespread demand for ultra-fast speeds and this higher speed unavoidable in the coming months and years.
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